itel A90: Budget Durability Meets Smart Features
Overview & Launch
The itel A90 was officially unveiled in April 2025. It’s designed for budget-conscious users seeking a durable, feature-rich smartphone without breaking the bank.
Global Specifications
Design & Build
Form Factor: Candybar touchscreen, measuring about 8.6 mm thick and weighing 187 g.
Durability: IP54-rated for dust and splash resistance; optionally bundled with an anti-drop case in some markets.
Colors: Available in Starlit Black, Space Titanium, Aurora Blue, and Cosmic Green.
Display
Type: 6.6″ IPS LCD, HD+ (720 × 1612 pixels), ~267 ppi.
Features: 90 Hz refresh rate, typical brightness 480 nits, peak up to 1500 nits, and Always‑On Display support.
Performance
Platform: Unisoc T7100 (octa‑core 1.8 GHz) with PowerVR GE8322 GPU.
Memory Options:
RAM: 3 GB or 4 GB (with RAM expansion via virtualization). Virtual RAM adds up to +5 GB on 3 GB unit, up to +8 GB on 4 GB
Storage: 64 GB, 128 GB, or 256 GB (eMMC 5.1) with dedicated micro SD expansion up to 2 TB.
Cameras
Rear: Single 13 MP AF sensor, with LED flash, HDR, panorama; video recording up to 1080p@30fps.
Front: 5 MP selfie camera, also capable of 1080p video.
Battery & Charging
Battery: 5,000 mAh non‑removable Li‑Po.
Charging: 15 W wired charging via USB‑C (USB 2.0, OTG).
Software & Additional Features
OS: Android 14 (Go Edition) with itel OS 14 UI layer.
Biometrics: Side‑mounted fingerprint sensor + Face Unlock.
Connectivity: Dual SIM (nano + nano + microSD), 4G LTE, Wi‑Fi (varies by region), Bluetooth (4.2 or 5), GPS (GLONASS, etc.), 3.5 mm jack, FM radio (market dependent).
Extras: AI assistant (Aivana 2.0 / GPT AI), Dynamic Bar, RAM expansion tech, anti-drop case, 24‑month warranty, and 36‑month lag‑free guarantee (in PH)
itel A90 Global Pricing Snapshot
Europe / USD: Approximately €70 (~ USD 76)
Nigeria: 64 GB/3 GB – ₦110,000; 64 GB/4 GB – ₦130,000; 128 GB/4 GB – ₦140,000
India: Starting at ₹6,499 for 64 GB version; 128 GB costs ₹6,999
Philippines Focus: Launch Pricing & Offers
Variants & SRP:
3 GB + 128 GB — PHP 4,199
4 GB + 256 GB — PHP 4,799
Promos:
3 GB variant discount as low as PHP 3,399
4 GB variant up to PHP 4,099 with Shopee vouchers (mid‑June 2025)
Local Features:
Comes with an anti‑drop case, 24‑month warranty and 36‑month performance guarantee
Dubbed the “Durable Champion” for Filipino users—built tough, practical, and stylish
Final Verdict
The itel A90 stands out as a durable, value-driven option in the entry-level smartphone segment. It balances robust build and modern features—like a 90 Hz panel, AI tools, and RAM expansion—with an ultra-affordable price tag. While camera and performance are modest, they’re acceptable for casual use, especially when weighed against the device’s strong battery life, warranty perks, and splash resistance.
Philippines Value Highlights:
Daily retail: PHP 4.2K – 4.8K
Promo deals: as low as PHP 3.4K – 4.1K
Backed by 2‑year warranty and 3‑year lag‑free promise
Reviews
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